Getting Started with Snapchat Shopping & Plytix

How to create a CSV data feed for your Snapchat Shopping

In this article, we’ll walk you through setting up a feed export in Plytix, ready to be uploaded to the Snapchat Shopping. You’ll be able to prepare it quickly, in just a few steps, using our template, which includes the attributes required by Snapchat Shopping

ℹ️ Please note that this guide is intended as a useful resource for Plytix customers, but Plytix cannot be held responsible for use of third-party tools.


Creating a Snapchat Shopping Channel

Setting up a Snapchat Shopping Channel

 

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Creating a Snapchat Shopping Channel

All Channels, including Snapchat Shopping, are managed in the Channels section of Plytix. This area can be found on the top menu of the main navigation bar. 

To create a new Snapchat Shopping Channel: 

  1. Go to the Channels section
  2. On the right of the screen, click "Add Channel"
  3. Then give your Channel a unique name, and choose Snapchat Shopping
  4. Click "Add Channel"

    Getting Started with Snapchat Shopping - 1
  5. You will be taken to the Channel Detail View where you will be greeted with some instructions that will tell you how to set up your Channel. You can add products and attributes to configure your Channel and you can also configure the settings for how to process the Channel data. 

Setting up a Snapchat Shopping Channel

Getting Started with Snapchat Shopping - Main page

1. Choosing Products
Add a Product list containing the products you want to include in your feed by navigating to the "Products" tab and choosing a list from the dropdown menu. Alternatively, you may choose to create a new list by clicking "+ Create a list". 


2. Attribute Mapping
The third tab in your Snapchat Shopping Channel setup is called "Mapping". This is where you'll match attributes from Plytix to Snapchat Shopping fields.

Getting Started with Snapchat Shopping - Mapping (1)

💡 All attributes can be configured to show a different output based on formulas by applying an Attribute Transformation.


3. Defining Output Format 

In the "Format" tab of your channel, you can configure the order in which your attributes should be displayed, and whether to include attribute values for product parents, variants, sub-variants or all. 

4. Processing the Feed 
To finalize the feed, you need to process it. It will then generate a feed link and file that you can use in your  Snapchat Shopping account.

To process your feed: 
1. Go to the top of the Channel area.
2. Click the "Process now" button. In the next window that appears, adjust settings and click  "Start processing"

5. Settings
Schedule recurring processing in the "Settings" tab of your Channel to automate product content updates. Additionally, from the Settings tab of your channel, you can also change the file name, send a copy of your file to Dropbox or an FTP server, and create Webhooks

💡 Note that this will automatically turn your channel into "Live", and it will then be counted towards your total count of Live Outputs.